All twelve national TV channels and dozens of regional satellite stations were airing ads for Ian Song Brand WonderTaste Ready-to-Eat Foods. Online, every major video site looped the same commercial for the first thirty seconds of any program you clicked.
With this two-pronged assault, at least half the people in the country now knew about Ian Song Brand WonderTaste Ready-to-Eat Foods.
Online.
"These WonderTaste ads are absolutely insane—seriously, almost every TV station is playing them, and now even online, you can't escape their visual assault."
"Isn't that the truth? These days, it's not about selling products, it's about selling ads."
"Regional satellite stations are one thing, but all twelve national channels running WonderTaste ads? I'm telling you, whoever owns this ready-to-eat brand must have some serious connections."
"Heh, I bet the ad budget alone is at least a billion. No idea if they'll ever make it back!"
"A billion? You're underestimating the national channels. Just those twelve alone cost more than a billion, and with thirty-plus regional satellite channels, it's at least two billion. Add in all the major video sites, and I'd say the total ad spend is closer to three billion!"
"With ads this insane, I wonder what these three snacks actually taste like. Since they've spent so much on advertising, I'm going to buy a bag of each to support WonderTaste."
"Hey gorgeous, wanna go out? This handsome guy will provide free WonderTaste snacks."
"Get lost! She's mine!"
...
On every major online forum and in countless chat groups, people were talking about WonderTaste. In short, with such a crazy ad blitz, Ian Song Brand WonderTaste Ready-to-Eat Foods had gone viral.
Many people, after seeing the WonderTaste ads, specifically went to nearby supermarkets and malls—only to find that the snacks weren't available yet.
For a moment, they were puzzled—was WonderTaste only advertising without actually selling anything? At the same time, their curiosity grew.
Some even posted online asking where they could buy WonderTaste, but found out that it wasn't available anywhere.
Because of this, WonderTaste climbed to third place on the national hot-search rankings on Weibo.
The number one spot was taken by a celebrity divorce story.
Number two was news of a superstar's upcoming movie release.
After this round of promotion, Ian noticed his Fame Points had shot up by over 600 million. That meant more than six hundred million people in the Yanhuang Republic now knew about Ian Song Brand WonderTaste Ready-to-Eat Foods.
Even if only one out of every hundred people who saw the ads bought something, that would still mean six million buyers.
Since all three snacks are priced low, the profit margins aren't high.
Ian Song Brand Signature Chicken Feet sells for five yuan a bag, with about half a yuan profit per bag. Signature Duck Neck sells for six yuan, with an eighty-cent profit. Signature Dried Tofu, though only three yuan per bag, actually yields a whole yuan in profit.
If six million people each buy all three snacks, that's 2.1 yuan profit per person. Multiply that by six million, and you get 12.6 million yuan.
Monthly profit would be around 360 million yuan.
However, just the annual ad contracts with the national TV network and regional satellite stations already hit one billion yuan. Of course, it only cost a billion because the Zhao Family pulled strings—otherwise, even three billion wouldn’t be enough to lock down those ads.
"What's our current daily output?"
In his office, Ian looked at the young man standing respectfully before him, dressed in a suit and gold-rimmed glasses.
His name was Jason Zhao. Previously, he'd served as deputy GM and acting CEO of a major Zhao Family conglomerate valued at about twenty billion yuan, with annual profits of three billion.
Running a company that size showed just how capable Jason Zhao was.
Now, he'd been transferred to a brand-new ready-to-eat snack company. When he first got the notice, he thought someone upstairs was trying to mess with him and felt pretty down—even a little resentful. But once he learned the new boss was Ian Song, his attitude changed fast.
After all, the new boss was the Zhao Family patriarch's adopted son and deeply valued by the head of the clan.
The ad campaign alone made that clear.
"Reporting, Young Master Song—our total daily output for the three snacks is about two million bags. If needed, we can boost capacity by another twenty-five percent!"
Hearing this, Ian frowned. "That's not enough. Go find ten more ready-to-eat food factories and buy them up as fast as you can. I want daily output to hit twenty million bags!"
"Isn't acquiring that many factories a bit risky?" Jason Zhao hesitated. "And as for funding—"
Ian waved him off. "Just do what I said. As for funding, I'll inject a billion yuan into the company account today. Don't worry about it!"
The new company was officially named Song Corporation. The name might be tacky, but Ian mainly wanted a direct link to the Ian Song Brand, so he didn't care about elegance—results were all that mattered.
Song Corporation was registered with one hundred million in capital.
But its business scope left Jason Zhao baffled—it actually covered entertainment, snacks, and pharmaceuticals.
Those three fields had absolutely nothing to do with each other.
Although Jason Zhao still had his worries, seeing Ian so resolute, he couldn't say much—he just agreed and got to work.
Just as Jason Zhao was leaving the office, he saw a stunning woman in a business suit, her figure absolutely explosive, walking toward him.
"Hello, Secretary Guan."
Jason Zhao smiled and greeted her.
"Hello, President Zhao." Coco Guan smiled back, then knocked and entered the office.
Bang!
As the office door closed, Jason Zhao shook his head and walked away. The tasks Ian had given him were heavy—he probably wouldn't get a break for the next half month. Still, one saying popped into his mind: 'If there's work, the secretary does it. If there's no work... you do the secretary.'
Seems like Young Master Song isn't much different from those other rich playboys.
For a moment, he doubted the company's future all over again.
"President Song, tea or coffee?"
Inside the office, Coco Guan tossed Ian a flirtatious glance. When she heard Ian planned to start a company, Coco volunteered to be his secretary, while Lillian Liu took the logistics manager role.
Some of the other girls wanted to work at the company too, but since they weren't from the modern world, Ian had people prepare training materials so they could study first before joining.
"Tea for me, thanks."
Ian replied.
Soon, Coco Guan brewed a cup of spirit tea and brought it to Ian, then thoughtfully moved behind him to give him a massage.
Sipping his tea and enjoying his beautiful secretary's massage, Ian's thoughts drifted to the upheaval in the Main World.
In just ten days, the spiritual energy concentration in the Main World had already grown fivefold. The speed was terrifying—if Meow-Meow was right and this change lasted three years, the Main World's spiritual energy might even surpass the cultivation world.